Turn a raw concept into a usable founder direction package.
Pilot Light gives you a concept-direction read, FounderIQ signal, and the collateral pieces you need to explain the idea clearly. Start with the Launch Kit, or try a Snapshot for a quick read first.
Pilot Light Snapshot
$49one-time
A quick read on one idea, without committing to a full package.
- • 1 concept-direction run
- • Lightweight FounderIQ signal summary
- • Simple export of the result
Pilot Light Launch Kit
$299one-time
Turn a raw concept into a usable founder direction package.
- • Full concept-direction package
- • FounderIQ profile and readiness output
- • Messaging angles
- • Offer and positioning summary
- • Launch collateral: one-pager copy, landing-page copy blocks, founder bio and social snippets, short email intro
- • 1 revision / regeneration window
Recommended — the option most founders come here for.
Pilot Light Plus
$19per month
Keep refining after the Launch Kit — optional continuation.
- • Ongoing concept-direction runs
- • Saved projects
- • Iteration on top of the Launch Kit output
Pilot Light Studio
$149per month · invite-only
Human review, monthly strategy support, and collateral refresh.
- • Everything in Plus
- • Monthly human review of your direction package
- • Ongoing strategy support
- • Monthly collateral refresh
Invite-only. Reach out and we'll follow up if it's a fit.
Compare the packages
Quick side-by-side of what each package includes. Launch Kit is where most founders land.
Pilot Light Snapshot
- Best for
- Pressure-test one idea fast
- Price / cadence
- $49 · one-time
- Concept-direction runs
- 1
- FounderIQ output
- Lightweight signal summary
- Messaging + positioning
- —
- Launch collateral
- —
- Revisions / refresh
- —
- Human review
- —
- Saved projects / iteration
- —
- Cancel
- N/A — one-time
Pilot Light Launch Kit
- Best for
- Turn a raw concept into a usable direction package
- Price / cadence
- $299 · one-time
- Concept-direction runs
- Full direction package
- FounderIQ output
- Full profile + readiness output
- Messaging + positioning
- Messaging angles + offer / positioning summary
- Launch collateral
- One-pager, landing copy, bio, socials, email intro
- Revisions / refresh
- 1 revision window
- Human review
- —
- Saved projects / iteration
- 1 project
- Cancel
- N/A — one-time
Pilot Light Plus
- Best for
- Keep iterating after the Launch Kit
- Price / cadence
- $19 / month
- Concept-direction runs
- Ongoing runs
- FounderIQ output
- Refreshed with each iteration
- Messaging + positioning
- Iterate on Launch Kit output
- Launch collateral
- Regenerate from saved projects
- Revisions / refresh
- Monthly regeneration
- Human review
- —
- Saved projects / iteration
- Saved + iterable
- Cancel
- Anytime; access through period end
Pilot Light Studio
- Best for
- Founders who want human review + monthly refresh
- Price / cadence
- $149 / month · invite-only
- Concept-direction runs
- Ongoing runs
- FounderIQ output
- Refreshed with each iteration
- Messaging + positioning
- Iterate on Launch Kit output
- Launch collateral
- Monthly refresh included
- Revisions / refresh
- Monthly refresh + human review
- Human review
- Monthly review of your package
- Saved projects / iteration
- Saved + iterable
- Cancel
- Anytime; access through period end
Pricing FAQ
What each package covers, how revisions and refreshes work, and how to move between them.
AI-assisted outputs are directional — not professional, legal, financial, or therapeutic advice. Pilot Light doesn't guarantee funding, traction, customers, or business outcomes. Final billing is confirmed at checkout.